Box 6
Contains 209 Results:
The Journal of Marketing, Aaron J. Spector, "Volume 25, No. 6; Basic Dimension of the Corporate Image" Article, 1961-10
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
The Journal of Marketing, Hector Lazo, "Volume 25, No. 5; What Shall We Do About Advertising?" Article, 1961-07
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
The Journal of Marketing, Jean Boddewyn, "Volume 25, No. 6; Galbraith's Wicked Wants" Article, 1961-10
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
"Babson's Report: Much Opportunity For Real Salesman" Newspaper Clipping, 1969-10-09
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
R.O. Sommers, Consultant-Personnel Development, General Electric Company, Washington, D.C., "Appraising and Developing Marketing Personnel; American Marketing Association Talk", 1963-06-17
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
American Management Association, Inc., AMA Marketing Conference, New York City, Edward S. McKay, Consultant, Special Marketing Studies, Marketing Services Division, General Electric Company, "How to Plan and Set Up Your Marketing Program" Booklet, 1954-01-27
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
F. J. Bosch, Executive Vice President--Operations, General Electric Company, Marketing Information Bulletin, "The Marketing Philosophy as a Way of Business Life; An address to American Management Association" Booklet, 1957-02-04
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
Business Week, Marketing, "New gasolines stir up a storm" Article, 1961-11-25
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
C&EN, Dr. Theodore Levitt, "Marketing R&D for Marketing Innovation" Article, 1961-10-16
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.
Roy Larsen, Chairman, Executive Committee, Time, Inc., "Advertising and the Affluent Society" Article, 1961-09-01
This collection contains papers, relating to Ben Graves' life and his time spent as President of various universities.